(2024) Growth Hacking with Digital Marketing (Now with AI!)

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About Course

Learn Growth Hacking with Digital Marketing (Now with AI!) and become a certified growth hacker! This comprehensive course will teach you the secrets to growing your digital marketing results faster through the power of growth hacking. This course is completely free of cost and is offered by Udemy, Udacity, Coursera, MasterClass, NearPeer and other platforms.

Discover the extraordinary benefits of digital metrics, including lean analytics, web traffic, digital conversion funnels, and LTV and CAC calculations. You’ll also gain access to cutting-edge info about inbound marketing, email marketing, SEO, paid acquisition, public relations, viral marketing, and much more!

This course is designed to help you:

  • Compete head-to-head with even the biggest firms in Silicon Valley
  • Build your business with secrets unknown to most entrepreneurs
  • Qualify for more prestigious and higher-paying digital marketing jobs
  • Improve your outcomes with content marketing, social media, and SEO
  • Discover the real potential of email marketing, viral marketing, and public relations
  • Lead digital marketing teams to massive increases in conversion rates
  • Multiply your results with growth hacking applied across numerous channels

This growth hacking course puts you in the driver’s seat with the most relevant, most effective information available. This flagship course was developed in partnership with leading instructional designers and is exceptionally well-crafted, allowing you to learn growth hacking concepts and apply them immediately. You’ll also enjoy beautifully animated learning modules, developed by Eazl’s own animation team.

This course covers:

  • Developing your customer personas
  • Interviewing your target markets
  • Analyzing your “buyer center”
  • Digital marketing tools like web traffic analysis and lean analytics
  • Digital conversion funnels, lifetime customer value (LTV), and customer acquisition costs (CAC)
  • Building your digital analytics skills
  • Using Google Analytics
  • Developing marketing personas and user segments
  • Pirate Metrics and marketing funnels
  • Creating digital marketing materials that target the unique wants and needs of your customer
  • Online SEO and content marketing
  • Email marketing strategies
  • Lifetime Customer Value (LTV) and Customer Acquisition Costs (CAC)
  • Paid acquisition like PPC Ads and social media ads

This is version 7 of this course, so you’ll get lifetime access to all future upgrades! Enroll now and get started on your growth hacking journey!

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What Will You Learn?

  • Integrate the data-driven and adaptive culture of Growth Hacking to improve digital marketing results.
  • Track, analyze, and leverage traffic and product usage data using Google Analytics.
  • Design customer action funnels and calculate per-user LTV / CAC.
  • Tell better stories and write marketing content to improve conversion rates.
  • Grow social media audiences using bots and organic techniques.
  • Segment email lists and automate email marketing communications.

Course Content

Let’s Put You On the Rocketship! Welcome to Growth Hacking 7

  • A Message from the Professor
  • (Beginner) What is Growth Hacking_
    01:59
  • Howdy! Welcome to Growth Hacking 2021 (Version 7)
    04:21
  • (Intermediate) How to Launch and Manage a Growth Team
    03:11
  • (Expert Interview) 4 Takeaways on Growth from Sean Ellis the OG Growth Hacker
    07:11

How to Get Insights from Google Analytics & Apply them to Marketing Funnel

Accelerate Growth by Developing Personas & Focusing on Specific User Segments

Use Data to Learn Strategies and Run Your Growth Team

Find Language_Market Fit_ From Copywriting to Dynamic Creative

User Experience_ How to Increase Conversions by Leveraging Tech & Psychology

Ads and Conversion_ The Fundamentals of Driving, Directing, and Tagging Traffic

Strategies for Optimizing for Personas & Users that Generate the Most Revenue

Turn Sparks into Flames_ How to Use Data to Double Down on What Works

Growth Hacking Retention_ Acquisition is Expensive. Retention is Not

(Bonus) 3 Growth Hacking Career Paths_ Product, Consulting, and CRO

Earn a certificate

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